|DecisionCraft provides end-to-end (from designing customized hardware for data capture/collection to building decision support systems for the end-users) data analytics solutions for TV broadcasters. It has deep expertise in working with TV ratings data, building mathematical/statistical models, and developing software applications.
In summary, DecisionCraft’s offerings consist of:
- Data collection (using proprietary hardware) and Analytics services
- Its proprietary decision support applications
- Building of customized software